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Strategic Discipline Blog

You Can’t Be Good at Everything – Truth #1 to Deliver Uncommon Service

Posted by Douglas A Wick on Mon, Jan 15, 2024

A common mistake small to mid-size businesses make is trying to be good at everything.

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Topics: customer service, Differentiation, Differentiation Strategy, Key Attribution Framework, Uncommon Service, The Four Service Truths, Frances Frei Anne Morriss

Activity Fit Map – Trade-offs in Competing. What Not to Do.

Posted by Douglas Wick on Mon, Nov 29, 2021

You can’t be everything to everyone. The greatest example of winning is choosing not to do what everyone else is doing and to focus on something unique.

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Topics: Barriers to Business Growth, Differentiation, Differentiation Strategy, Key Attribution Framework, 3HAG WAY, Activity Fit Map

Swimlanes: When You Know Where You’re Going, You Know You’re Great

Posted by Douglas Wick on Mon, Nov 22, 2021

As the Cheshire cat told Alice, in Alice in Wonderland, “If you don’t know where you are going it doesn’t matter which road you take. Any road will get you there.”

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Topics: Strategic Planning, Strategy - How, Key Attribution Framework, 3HAG WAY, Swimlanes

3HAG – 3 Year, Highly Achievable Goal – A Framework for Growth

Posted by Douglas Wick on Mon, Nov 15, 2021

Developing a 3 Year Plan is an important part of strategic planning. We’ve shared several methods and tools to help you in this process including (Why Have a 3 – 5 Year Plan?) where we offered insights from Simon Sinek and Kaihan Krippendorff’s Outthinker Process to help you vision bigger.

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Topics: strategy, Strategic Planning, Differentiation Strategy, Key Attribution Framework, 3HAG WAY, 3 Year Plan, Key Capabilities, Growth Framework

Differentiation – Does It Require Being the Best?

Posted by Douglas A Wick on Mon, Feb 22, 2021

The contractor did remodels. He worked in the Chicago Suburbs and had a thriving business. The systems he’d developed built consistency and predictability. His team knew how to do their jobs, by following his precise systems. His firm had the area’s best reputation.

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Topics: Differentiation, One Phrase Strategy, Strategy Decision, Differentiation Strategy, Competitive Strategy, Key Attribution Framework, 3HAG WAY

Find Your White Space - Key Attribution Framework

Posted by Douglas A Wick on Mon, Jan 18, 2021

When Positioning Systems started in 1998 my intention was to help businesses discover their unique and valuable position. For 20 years I helped business create messages to differentiate from their competition. Jack Trout and Al Ries’ classic marketing book Positioning: The Battle for Your Mind provided this impetus. A classic positioning example was 7-Up’s, The Uncola!

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Topics: strategy, strategy decisions, Strategy - How, Low-Cost Strategy, Differentiation Strategy, Strategy Question, Competitive Strategy, Key Attribution Framework, 3HAG WAY

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1. Priorities: Determine your #1 Priority. Achieve measurable progress in 90 days.

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The Strategic Discipline Blog focuses on midsize business owners with a ravenous appetite to improve his or her leadership skills and business results.

Our 3 disciplines include:

- Priorities
- Metrics
- Meeting Rhythms

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