The problem with traditional SWOT (Strengths, Weaknesses, Opportunities and Threats) is they don’t differentiate you from your competition.
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Topics: strategy, SWOT, Strengths, Strategy Decision, OUTTHINKER SCORE - ASSESSMENT, 8 P's
Calculate Your OUTthinker Score – The Assessment Re-Visited
Posted by Douglas A Wick on Mon, Jul 9, 2018
This week I’m on vacation. Last Thursday’s Blog, The OUTTHINKER PROCESS – STEP (Example) shared my customer’s first step in the Outthinker Process. The framework for this first step requires your leadership team to take a closer look at your business in terms of your competitiveness. The 8 P’s assessment, the Outthinker Score, provide great clarity on how your business is positioned against your competition.
Read MoreTopics: strategy, OUTTHINK THE COMPETITION, Strategy Decision, OUTTHINKER SCORE - ASSESSMENT, Outthinker Process
8 P’s – A Powerful Way to Discover Strengths, Weaknesses, Trends
Posted by Douglas A Wick on Mon, Nov 27, 2017
Innovation and Outthinking the Competition is often considered to be for technology firms. Service industry, wholesale, manufacturing companies may feel unless they are involved in technology it’s difficult to discover ways to innovate and Outthink their Competition.
Read MoreTopics: strategy, OUTTHINK THE COMPETITION, Strategy Decision, OUTTHINKER SCORE - ASSESSMENT, Outthinker Process
What Does Your Customer Care About – Product Attributes
Posted by Douglas A Wick on Tue, Oct 17, 2017
Topics: strategy, OUTTHINK THE COMPETITION, Strategy Decision, OUTthnkers 5 most common Strategies, Disruptive Strategies, OUTTHINKER SCORE - ASSESSMENT, Outthinker Process
Did you determine your Competitiveness score? Calculate Your OUTthinker Score - Assessment provides a link to download the quick assessment based on the 8 P’s (dimensions) of Positioning, Product, Price, Physical Appearance, Placement, Promotion, Process, People.
Read MoreTopics: strategy, OUTTHINK THE COMPETITION, Strategy Decision, OUTTHINKER SCORE - ASSESSMENT