Ask yourself a question about your business practices:
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Topics: Hedgehog Concept, Brand Promise, Brand Promise Guarantee, Best in the World at
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Topics: The Inside Advantage, Hedgehog Concept, Brand Promise, Brand Promise Guarantee, Positioning Systems Brand Promise, Sandbox
Decisions equal success. There are four decisions, in growing your business, that you must get right or risk leaving significant revenues, profits, and time on the table. These four decisions are: People, Strategy, Execution, and Cash. Most growth firm’s face continual challenges in all four areas, at any one time the challenges in one of these areas overshadows the rest. Therefore, your first decision is to choose which one of the four to focus on next.
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Topics: Business Growth, Four Decisions, strategy, catalytic mechanisms, X Factor, actions to live by, Brand Promise Guarantee
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