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Topics: Core Purpose, competitive advantage, customer loyalty, Core Purpose, Clarity of Purpose, Purpose, Core Purpose, Clarity of Purpose,, Competitive Strategy, Know Your Customer, Know What You’re FOR
The CEO Test: Master The Challenges That Make Or Break All Leaders, authors Adam Bryant, and Kevin Sharer provide the key elements a CEO needs for success. This is not a touchy-feely book, although it does address the need for establishing culture. Nor is it a prescriptive book about how to create the right strategy. It reveals Seven Key Tests to be a successful CEO with key insights from leaders who are provided as examples.
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Topics: Discipline Plan, Strategy Decision, Strategy - How, Strategy Question, Competitive Strategy, The CEO Test
We’ve published several blogs this year on Shannon Susko’s 3HAG WAY: The Strategic Execution System that ensures your strategy is not a Wild-Ass-Guess!
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Topics: Accountability, Forecasting, Strategy vs. Planning, Competitive Strategy, 3HAG WAY, Swimlanes
The contractor did remodels. He worked in the Chicago Suburbs and had a thriving business. The systems he’d developed built consistency and predictability. His team knew how to do their jobs, by following his precise systems. His firm had the area’s best reputation.
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Topics: Differentiation, One Phrase Strategy, Strategy Decision, Differentiation Strategy, Competitive Strategy, Key Attribution Framework, 3HAG WAY
When Positioning Systems started in 1998 my intention was to help businesses discover their unique and valuable position. For 20 years I helped business create messages to differentiate from their competition. Jack Trout and Al Ries’ classic marketing book Positioning: The Battle for Your Mind provided this impetus. A classic positioning example was 7-Up’s, The Uncola!
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Topics: strategy, strategy decisions, Strategy - How, Low-Cost Strategy, Differentiation Strategy, Strategy Question, Competitive Strategy, Key Attribution Framework, 3HAG WAY
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Topics: strategy, competitive advantage, Strategy - How, Differentiation Strategy, Competitive Strategy, 3HAG WAY
If 2020 was a humbling year for you in terms of revenue growth, then it’s time to work on strategy.
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Topics: strategy, Strategy Decision, Strategy - How, Competitive Strategy, 3HAG WAY
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