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Strategic Discipline Blog

Your Company’s Culture – The Uncommon Service Multiplier

Posted by Douglas A Wick on Mon, Feb 19, 2024

An exercise often done in strategic planning is SWOT: Strengths, Weaknesses, Opportunities, and Threats.

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Topics: customer service, strategy, strategy decisions, Strategy - How, Uncommon Service, The Four Service Truths, Frances Frei Anne Morriss

Changing Your Customers Behavior in Practice – Service Truth #4 Cont.

Posted by Douglas A Wick on Mon, Feb 12, 2024

In our last blog, You Must Manage Your Customer – Uncommon Service Truth #4, we shared Service Truth #4, You Must Manage Your Customer.

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Topics: customer service, strategy decisions, Strategy - How, Uncommon Service, The Four Service Truths, Frances Frei Anne Morriss, Customer Behavior

It’s Not Your Employees’ Fault - Uncommon Service Truth #3

Posted by Douglas A Wick on Mon, Jan 29, 2024

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Topics: Michael Gerber, strategy decisions, Strategy - How, The E-Myth Revisited, Uncommon Service, The Four Service Truths, Frances Frei Anne Morriss, People Don't Fail, Systems Do

Strategy - Your Differentiating Activities

Posted by Douglas A Wick on Mon, Jan 30, 2023

Differentiating your business is challenging. It involves dynamic competitors, changing buyer behaviors, market conditions, trends, and frequently changing technology.

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Topics: strategy, strategy decisions, Strategy - How, Differentiation Strategy, 3HAG WAY, Activity Fit Map, 3HAG, Differentiating Activities

Execution – Why it’s the Same as Strategy

Posted by Douglas A Wick on Mon, Dec 26, 2022

In A New Way to Think: Your Guide to Superior Management EffectivenessRoger Martin believes execution is the same as strategy.

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Topics: Execution, strategy decisions, Strategy Decision, Strategy - How, Winning Strategy, Execution What it's the Same As Strategy, Roger Martin, A New Way to Think

Where Strategy Starts

Posted by Douglas Wick on Mon, Jan 10, 2022

“To become a true strategist, you must take three steps. First, become aware of the weakness and illness that can take hold of the mind, warping its strategic powers. Second, declare a kind of war on yourself to make yourself move forward. Third, wage ruthless and continual battle on the enemies within you by applying certain strategies.”

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Topics: strategy, strategy decisions, Winning Strategy, 33 Strategies of War

Find Your White Space - Key Attribution Framework

Posted by Douglas A Wick on Mon, Jan 18, 2021

When Positioning Systems started in 1998 my intention was to help businesses discover their unique and valuable position. For 20 years I helped business create messages to differentiate from their competition. Jack Trout and Al Ries’ classic marketing book Positioning: The Battle for Your Mind provided this impetus. A classic positioning example was 7-Up’s, The Uncola!

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Topics: strategy, strategy decisions, Strategy - How, Low-Cost Strategy, Differentiation Strategy, Strategy Question, Competitive Strategy, Key Attribution Framework, 3HAG WAY

How to Create Clarity, Growth, Momentum – Your Flywheel

Posted by Douglas A Wick on Mon, Jun 15, 2020

Clarity has its rewards.

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Topics: Build up to Breakthrough Flywheel, strategy decisions, Strategy - How, Turning the Flywheel, Flywheel, bezonomics, brian dumaine

Six Common Strategy Traps & Six Winning Strategy Signs

Posted by Douglas A Wick on Mon, Dec 9, 2019

There is no perfect strategy—nothing can guarantee your business a sustainable competitive advantage.

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Topics: strategy, strategy decisions, Playing To Win, Strategy - How, Strategy Traps, Winning Strategy

Why & How Rackspace Changed Its Strategy

Posted by Douglas A Wick on Mon, Mar 11, 2019

Can a business with lousy service reverse their strategy to become fanatical about customer support?

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Topics: Switch, change, strategy, strategy decisions, Strategy - How, Rackspace

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Positioning Systems Brand Promise

1. Priorities: Determine your #1 Priority. Achieve measurable progress in 90 days.

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The Strategic Discipline Blog focuses on midsize business owners with a ravenous appetite to improve his or her leadership skills and business results.

Our 3 disciplines include:

- Priorities
- Metrics
- Meeting Rhythms

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