How clear are you on WHO your customer is?
Strategic Discipline Blog
We’re reviewing the Seven Strata of Strategy. These are the specific strategic elements that Verne Harnish discovered mid-size businesses that had continued to grow and increase revenue during the last recession had in common to differentiate themselves and best their competition.
In Four Decisions – Strategy we discussed the Seven Strata of Strategy. Verne Harnish discovered these key strategy elements were what mid-sized business owners had concentrated on after the last recession to yield excellent results in moving the needle on increased revenue. Starting with this blog we’ll explore these seven strata, taking a look at what they are and why they have had such an impact on the company’s that identify them, and why they can also impact your revenue growth in 2014 and beyond if you choose to identify and develop them as well.
In today’s world the consumer has turned the tables. Today’s consumer is in a position of power in just about every purchase transaction. That’s just part of the insight you’ll get by reading Bob Bloom’s The New Experts. Bob’s Blog on Five Most Serious Challenges CEO’s face in 2011 will give you quick insight into the consequences this shift in consumer awareness means to your business. I’m afraid these challenges remain for most CEO’s in 2012 as well.
Those of you who read A Lesson from Good To Great Stockdale Paradox – 3rd Biopsy Results know the results from my third biopsy were not what I’d hoped. Thursday evening late I got more bad news about the results from my fourth biopsy. What the doctors had hoped would happen, the good blood cells would return faster and denser than the leukemia did not occur. In fact the mass in my bone marrow increased to 20%, however the Leukemia cells (blast) increased from 71% of the cells to 82%.