The book Essentialism confronts the notion that we can have it all while supporting the idea less is more. There is a common theme that underlies its principles. It’s a requirement for success in any endeavor. That prerequisite is discipline.
Strategic Discipline Blog
The intention of discovering your Inside Advantage is to announce it to your prospects and customers. If you want to know what an imaginative act looks like look no further than Steve Jobs and several of his announcements for Apple including his 2007 introduction of the iPhone.
In Cascade Your Annual Strategy & Planning we noted statistics from a recent leadership survey reported 92% of CEO’s feel their leadership team can communicate their strategy. The same survey revealed that only 2% of their leadership team actually could!
Simplifying your strategy into 35 words or less as we recommend in developing Your Strategy Statement is the first step to accomplishing this intention of a One Phrase Strategy.
Take a look at the picture on the right. It’s a slide we share in our Four Decisions, public and private, one and two day Rockefeller Habits Workshops. Infrequently people question these results. They can’t believe these ratios and improvements are possible.