Strategic Discipline Blog

An exercise often done in strategic planning is SWOT: Strengths, Weaknesses, Opportunities, and Threats.

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Topics: customer service, strategy, strategy decisions, Strategy - How, Uncommon Service, The Four Service Truths, Frances Frei Anne Morriss

In our last blog, You Must Manage Your Customer – Uncommon Service Truth #4, we shared Service Truth #4, You Must Manage Your Customer.

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Topics: customer service, strategy decisions, Strategy - How, Uncommon Service, The Four Service Truths, Frances Frei Anne Morriss, Customer Behavior

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Topics: customer service, Your Core Customer, Strategy Decision, Strategy - How, Uncommon Service, The Four Service Truths, Frances Frei Anne Morriss

A common mistake small to mid-size businesses make is trying to be good at everything.

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Topics: customer service, Differentiation, Differentiation Strategy, Key Attribution Framework, Uncommon Service, The Four Service Truths, Frances Frei Anne Morriss

Scaling any business is challenging. In Masters of Scale Reid Hoffman shares the story of Danny Meyer, who first opened Union Square Cafe in 1985, and whose restaurant company now extends beyond just restaurants to include Shake Shack, operational consulting, multifaceted catering and events business, Union Square Events, and a growth fund, under the umbrella of Enlightened Hospitality Investments (EHI).

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Topics: customer service, priority, Scale Up, Reid Hoffman, Enlightened Hospitality, Masters of Scale

People with unresolved conflicts can challenge your customer service.

These customers are impossible to resolve their issues.

 

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Topics: Customer Feedback, customer service, What Sales Winners Do Differently, Customer needs, High Probability Selling, Unresolved Conflicts

Many people will tell you email is dead in customer service. It’s still a vital communication tool. How you write a customer service email is crucial. The right tone shows your customer you care about their needs and keep them coming back. Here's how to write a personalized customer service email, every time.

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Topics: customer service, Email Marketing

In Fred Reichheld’s first book The Ultimate Question introducing Net Promoter Score, the standard for gauging Customer Satisfaction, he spoke about a specific issue that many companies have deriving what he called “bad profits” from their customers.  An example he gave at the time was staying at a hotel and having to use the phone from your room to make call. At the time of the book’s publishing many hotels were charging exorbitant fees to call, especially long distance calls.

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Topics: The Ultimate Question, customer survey, Customer Feedback, customer service, Quantitative Customer Feedback, customer loyalty, NPS

What’s your definition of Customer Service?

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Topics: customer service, Growth Summit, Growth Summit. Learning, customer loyalty

You may recall in People: Teaching Willpower Spurs Starbucks’ Business Growth we discussed how habits changed ordinary people like Travis into an extraordinary service provider.  If you don’t know how hard that might be, read the blog to discover how Travis behaved at McDonalds.

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Topics: customer service, Growth Summit, daily huddle, customer loyalty, Starbucks