Just as there are the Six Lies that will deceive and mislead you, there are Four Thieves that can hold you up and rob you of your productivity. No one will protect you from these thieves. It’s up to you to be aware and build a defense system to help keep you on track to Your One Thing.
We all start out with good intentions, and we all are guilty of being sidetracked. We must recognize as John Carmack, co-founder of id Software states, “Focus is a matter of deciding what things you’re not going to do.”
Here are Keller’s THE FOUR THIEVES OF PRODUCTIVITY
Let’s explore each briefly providing the necessary understanding to be aware of the consequences of poor vigilance to these bandits.
Screenwriter Sidney Howard, of Gone with the Wind fame, quote sums this up well, “One-half of knowing what you want is knowing what you must give up before you get it.”
To succeed big is to go small. When you go small, you say no—a lot. Best example of this is Steve Jobs. He was famously proud of the products he didn’t pursue. In the two years after his return in 1997, he took the company from 350 products to ten. That’s 340 nos, not counting anything else proposed during that period. At the 1997 MacWorld Developers Conference, he explained, “When you think about focusing, you think, ‘Well, focusing is saying yes.’ No! Focusing is about saying no.” The mentality you must maintain is, you can’t please everyone, so don’t try.
When do you say yes? Only when a request is connected to your ONE Thing should it be considered.
Oscar-winning filmmaker Francis Ford Coppola warns us that “anything you build on a large scale or with intense passion invites chaos.” Keller’s advice, get used to it and get over it.
“The art of being wise is the art of knowing what to overlook.” — William James. When you commit to your ONE Thing each day, extraordinary results ultimately occur. In time, this creates the income or opportunity to manage the chaos.
THE HIGHLY PRODUCTIVE PERSON’S DAILY ENERGY PLAN
Keller notes the productivity secret of this plan: when you spend the early hours energizing yourself, you get pulled through the rest of the day with little additional effort.
Here are Keller’s BIG IDEAS from FOUR THIEVES OF PRODUCTIVTY
Start saying “no.” Always remember that when you say yes to something, you’re saying no to everything else. It’s the essence of keeping a commitment. Start turning down other requests outright or saying, “No, for now” to distractions so that nothing detracts you from getting to your top priority. Learning to say no can and will liberate you. It’s how you’ll find the time for your ONE Thing.
Accept chaos. Recognize that pursuing your ONE Thing moves other things to the back burner. Loose ends can feel like snares, creating tangles in your path. This kind of chaos is unavoidable. Make peace with it. Learn to deal with it. The success you have accomplishing your ONE Thing will continually prove you made the right decision.
Manage your energy. Don’t sacrifice your health by trying to take on too much. Your body is an amazing machine, but it doesn’t come with a warranty, you can’t trade it in, and repairs can be costly. It’s important to manage your energy so you can do what you must do, achieve what you want to achieve, and live the life you want to live.
Take ownership of your environment. Make sure that the people around you and your physical surroundings support your goals. The right people in your life and the right physical environment on your daily path will support your efforts to get to your ONE Thing. When both are in alignment with your ONE Thing, they will supply the optimism and physical lift you need to make your ONE Thing happen.
This concludes my guided tour of Gary Keller’s The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results.
Have you ever had someone say to you, “people don’t change.” Do you believe them? Scrum: The Art of Doing Twice the Work in Half the Time by Jeff Sutherland offers an interesting take on change. You’ll learn more about Scrum and what the person who told you, “people don’t change” is actually telling you next blog.